The Fore Steps to a Startup's Addressable Market

Here's the thing, I suck at golf and as an entrepreneur's entrepreneur, I can't fathom making myself available for 5 hours to putt around a golf course.

Yet, succeeding as a founder might be as commonplace as hitting a hole in one... very least, it's fair to say you have to shoot par.

Rest assured, if you're completely lost in my golf references, we're no…